Digital innovation

Digital innovation is the capability of individuals to use digital tools and technologies to create new products, services, and business models that disrupt existing markets and create new ones. It involves understanding how to leverage digital technologies to drive innovation and create value for customers and stakeholders.

Beginner competence definition

At a beginner level, a person with this capability can perform basic tasks such as understanding digital innovation concepts and principles, identifying digital innovation opportunities, and conducting basic market research. They also have a basic understanding of digital tools and technologies that can be used for innovation.

Intermediate competence definition

At an intermediate level, individuals have a deeper understanding of digital innovation tools and frameworks. They are able to use advanced digital tools and technologies such as AI and machine learning to drive innovation and create value for customers and stakeholders. They can also develop and implement digital innovation strategies that align with business objectives and be able to effectively communicate these strategies to stakeholders.

Advanced competence definition

At an advanced level, professionals have an expert-level understanding of digital innovation tools and technologies. They can develop and implement complex digital innovation strategies that involve creating and scaling disruptive digital products, services, and business models that create value for customers and stakeholders. Their deep understanding of emerging digital technologies let’s them identify and evaluate opportunities for innovation. In our experience, they also have strong leadership and communication skills enabling them to lead teams of digital innovation professionals to achieve business objectives related to digital innovation. Their knowledge about digital innovation industry trends allows them to recommend and implement best practices to ensure effective innovation using digital tools and technologies.