Capability Directory


Managing and creating internal communications

Managing and creating internal communications

Related Terms:

This capability involves the development and implementation of communication strategies specifically tailored for internal stakeholders within an organization. It includes disseminating important company updates, fostering employee engagement, coordinating internal newsletters or intranet content, and facilitating effective communication channels for employees to share information, ideas, and feedback within the organization.

Beginner competence definition

A beginner has a basic understanding of the company’s internal communication channels and goals. They are able to assist in developing and distributing internal communication content, including drafting internal emails and managing intranet pages, with guidance from more experienced team members.

Intermediate competence definition

Intermediate-level professionals are able to lead the development and implementation of internal communication strategies that align with the company’s culture and values. They are able to create and distribute content that supports employee engagement, including writing and editing internal memos, newsletters, and other communications. They are also able to measure the effectiveness of internal communications using metrics such as employee feedback and engagement.

Advanced competence definition

Advanced-level professionals are able to develop and execute a comprehensive internal communication strategy that aligns with the company’s overall communications strategy and business objectives. They can lead cross-functional teams in developing and distributing content that supports employee engagement, productivity, and overall well-being. They are also able to leverage emerging technology and best practices to optimize internal communication channels and ensure maximum impact.


Managing and organizing events such as press conferences and product launches


Managing and creating executive communications

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