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Capability Directory

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Developing and testing prototypes

Developing and testing prototypes


Related Terms:

Developing and testing prototypes involves creating early versions of a product or service and testing them with potential users or customers to gather feedback and refine the design. This capability includes ideation and brainstorming, creating sketches and mockups, developing functional prototypes, testing prototypes with users, and refining the design based on feedback. It also involves promoting a culture of innovation and creativity, and maintaining positive relationships with customers and stakeholders.

Beginner competence definition

At the beginner level, developing and testing prototypes involves understanding the basic principles of prototyping and the company’s policies and programs related to innovation. Beginner-level professionals should be able to participate in developing and testing prototypes, communicate effectively with team members and stakeholders, and follow established protocols and procedures related to prototyping.

Intermediate competence definition

At the intermediate level, developing and testing prototypes involves a deeper understanding of prototyping strategies and their application to the company’s products or services. Intermediate-level professionals should be able to lead efforts to ideate and brainstorm, create sketches and mockups, develop functional prototypes, test prototypes with users, and refine the design based on feedback. They should also be able to communicate effectively with team members and stakeholders, and train and coach others on prototyping strategies and policies.

Advanced competence definition

At the advanced level, developing and testing prototypes involves a comprehensive understanding of prototyping strategies and their application in complex, global organizations. Advanced-level professionals should be able to design and implement prototyping programs that comply with legal and regulatory requirements, promote customer satisfaction and loyalty, and align with the company’s overall business goals and values. They should also be able to use advanced techniques such as rapid prototyping, 3D printing, and virtual reality to develop and test prototypes, and use those insights to inform business decisions and strategies. Advanced-level professionals should also have strong leadership skills, with the ability to inspire and motivate teams to achieve prototyping goals and drive continuous improvement throughout the organization.

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